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Level 4 Diploma in Advanced Digital Marketing

COURSE LEVEL

Level 4

COURSE TYPE

Endorsed

AWARDING BODY

Training Qualifications UK (TQUK)

DURATION

1 Week- 12 Months

STUDY METHOD

Online – Self-Paced

CERTIFICATE

Available to Purchase Separately

Overview

Inspire London College has designed the Level 4 Diploma in Advanced Digital Marketing to provide the learners with complete and comprehensive knowledge about modern digital marketing techniques. Through this advanced-level course, learners will perform an in-depth study of the key concepts and trends and understand digital marketing principles, tools to support the design of digital campaigns, and many more. Learners will explore advanced tools such as Google Analytics to report campaign performance accurately and manage effective SMM campaigns with social networks like Twitter or Facebook.

The digital marketing training online course UK will help understand client needs and what motivates their actions. Learners will also improve their skills in marketing by understanding the characteristics of digital media channels such as email, websites, social media platforms, mobile apps, etc., and learning how to run successful campaigns that use these techniques effectively.

Course Outline

Level 4 Diploma in Advanced Digital Marketing is a 90 credit points TQUK Endorsed course. Therefore, to achieve a TQUK Endorsed Certificate, learners must complete a minimum of 9 units.

Modules Outline:

Module 1: Introduction to digital marketing

Module 2: Website Planning and Designing

Module 3: Search Engine Optimisation

Module 4: Introduction to Google Adwords

Module 5: PPC Campaigns

Module 6: Email Marketing

Module 7: Social Media Marketing

Module 8: Affiliate Marketing

Module 9: Creating a Digital Marketing Strategy

Requirements

There is no formal entry requirement for this endorsed course. However, learners pursuing to enrol for this course should meet the following conditions:

  • Be age 16 years or above
  • Solid knowledge of the English Language
  • Working Knowledge of Information Communication Technologies for studying online that is the Internet and Microsoft Office
  • A genuine desire to study and succeed

Who is This Course For?

Digital Marketing is an ever-changing, constantly developing industry. If you’re looking to improve your skills or learn how to do this as a business, the digital marketing training online course UK is the right pick for you. Whether your current job is in marketing, events planning, PR or something else entirely, this course will help you harness the power of digital marketing and grow your business.

Assessment

  • The learner will attempt an online multiple-choice test (2 attempts). Then, if necessary, may try the trial a third time at no extra cost.
  • Your test will be assessed automatically and straightaway so that you will directly know whether you have been successful or not.
  • The passing score is 80%.
  • Before attempting your Final Test, you will have the opportunity to test your proficiency with a Mock Test (Unlimited attempts).

All test(s) / Assessment(s) are online and are taken either through or after the course; these are included in the course price.

Accreditation

Inspire London College Offers Endorsed Courses by Training Qualification UK (TQUK) under TQUK Endorsed Provision.

TQUK Endorsed Provision

Inspire London College has designed and developed its courses and has gone through an external quality check by Training Qualification UK (TQUK) to ensure that the ILC and its courses meet the high standards quality criteria.

Training Qualification UK (TQUK)

TQUK is an Ofqual regulated Awarding Organisation, providing a wide range of vocational qualifications to FE Colleges and private training providers.

TQUK is an Awarding Organisation recognised by the Office of Qualifications and Examinations Regulation (Ofqual) in England, CCEA Regulation in Northern Ireland, and Qualifications Wales. TQUK offers qualifications regulated by Ofqual and, in some cases, by CCEA Regulation and Qualifications Wales, sit on the Regulated Qualifications Framework (RQF), and are listed on the Register of Regulated Qualifications.

Certification

Upon successfully passing the course, the learner must pay for a Certificate of Completion from ILC (either in PDF format or Hardcopy) or an Endorsed Diploma from TQUK (Hardcopy).

Certificate of Completion (PDF format) = £39

Certificate of Completion (Hardcopy) = £55 + postage charges £15 = £70

Endorsed Diploma from Awarding Body TQUK (Hardcopy) = £89 + postage charges £15 = £104

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