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Level 4 Diploma in Marketing

COURSE LEVEL

Level 4

COURSE TYPE

Endorsed

AWARDING BODY

Training Qualifications UK (TQUK)

DURATION

1 Week- 12 Months

STUDY METHOD

Online – Self-Paced

CERTIFICATE

Available to Purchase Separately

Assessment Method

N/A
£10.00

Overview

Inspire London College’s marketing training course has been developed carefully to provide the candidates with the best theoretical and practical knowledge about the marketing disciplines. This marketing training course offers a comprehensive approach to understanding marketing in today’s business environment. The marketing training course starts from the basic concepts and theories of marketing and introduces the learners to different aspects of Business marketing, market segmentation, targeting and marketing mix. The marketing training course curriculum also highlights the practical application of concepts and theories and exercises to provide an all-around experience in developing candidates’ fundamental knowledge, understanding, and skills in the marketing field.

The marketing training course online UK is aimed at helping students to:

  • Understand the marketing process and its importance for business success
  • Understand different marketing functions and their impact on organisational performance
  • Gain knowledge in crucial marketing disciplines such as pricing, promotion and product management
  • Develop knowledge of core marketing concepts like brand, positioning, segmentation, etc., and their application in real-world scenarios.

Course Outline

Level 4 Diploma in Marketing is a 90 credit points TQUK Endorsed course. Therefore, to achieve a TQUK Endorsed Certificate, learners must complete a minimum of 9 units.

Modules Outline:

Module 1: Introduction to Marketing

Module 2: Consumer Behaviour

Module 3: The Marketing Environment

Module 4: Marketing Research

Module 5: Market Segmentation, Targeting and Positioning

Module 6: Product Development and Pricing Strategies

Module 7: Promotion and Distribution

Module 8: Marketing Planning and Implementation

Module 9: Brand Development

Requirements

There is no formal entry requirement for this endorsed course. However, learners pursuing to enrol for this course should meet the following conditions:

  • Be age 16 years or above
  • Solid knowledge of the English Language
  • Working Knowledge of Information Communication Technologies for studying online that is the Internet and Microsoft Office
  • A genuine desire to study and succeed

Who is This Course For?

Level 4 Diploma in Marketing is the most effective course for starting your marketing manager or assistant career. The course aims to develop marketing professionals who can contribute effectively to the organisations’ marketing processes. The course also targets fresh graduates who want to start their professional lives and establish a promising career in marketing. This course is ideal for employees working in sales, marketing or management departments and candidates whose job roles require them to understand marketing. The course is also beneficial for those looking forward to making a career change or wishing to start their own business.

Assessment

  • The learner will attempt an online multiple-choice test (2 attempts). Then, if necessary, may try the trial a third time at no extra cost.
  • Your test will be assessed automatically and straightaway so that you will directly know whether you have been successful or not.
  • The passing score is 80%.
  • Before attempting your Final Test, you will have the opportunity to test your proficiency with a Mock Test (Unlimited attempts).

All test(s) / Assessment(s) are online and are taken either through or after the course; these are included in the course price.

Accreditation

Inspire London College Offers Endorsed Courses by Training Qualification UK (TQUK) under TQUK Endorsed Provision.

TQUK Endorsed Provision

Inspire London College has designed and developed its courses and has gone through an external quality check by Training Qualification UK (TQUK) to ensure that the ILC and its courses meet the high standards quality criteria.

Training Qualification UK (TQUK)

TQUK is an Ofqual regulated Awarding Organisation, providing a wide range of vocational qualifications to FE Colleges and private training providers.

TQUK is an Awarding Organisation recognised by the Office of Qualifications and Examinations Regulation (Ofqual) in England, CCEA Regulation in Northern Ireland, and Qualifications Wales. TQUK offers qualifications regulated by Ofqual and, in some cases, by CCEA Regulation and Qualifications Wales, sit on the Regulated Qualifications Framework (RQF), and are listed on the Register of Regulated Qualifications.

Certification

Upon successfully passing the course, the learner must pay for a Certificate of Completion from ILC (either in PDF format or Hardcopy) or an Endorsed Diploma from TQUK (Hardcopy).

Certificate of Completion (PDF format) = £39

Certificate of Completion (Hardcopy) = £55 + postage charges £15 = £70

Endorsed Diploma from Awarding Body TQUK (Hardcopy) = £89 + postage charges £15 = £104

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